To celebrate 70 years of uninterrupted history, taste and innovation of the leading Greek dairy company Kri Kri, Loopflow undertook a truly special project: the strategic planning and development of the digital presence for the brand new “Ice Cream Factory”. This is the first experiential theme park and museum in Greece, a space entirely dedicated to the magic, production and history of our favorite dessert.
The Challenge: Balance between Entertainment & Corporate Heritage
Our primary goal was to digitally convey the dual character of the park: on the one hand, we had to highlight its playful, colorful and strictly educational side and on the other, remain completely faithful to the heavy corporate identity and brand heritage of Kri Kri.
To achieve this, we created a vibrant, engaging and highly interactive digital space. A platform that invites families, students and visitors of all ages to begin their exploration of the world of ice cream, long before they step through the physical gates of the museum.
Web Design (UI/UX) & Functionality
In terms of technical and design, the custom website we delivered features a clean, extremely user-friendly layout. We focused on the following key points:
- Impressive Graphics & Smooth Navigation: We used rich visuals, animations, and colors that evoke feelings of joy, while maintaining a seamless and clear navigation.
- Booking System: We have integrated modern tools that offer an easy, fast and secure way for visitors (as well as organized groups or schools) to discover the park, make online ticket reservations and be informed about the initiative.
- Responsive Design: The platform is fully responsive and strictly mobile-optimized for all devices, ensuring top performance and speed.
The Result: The Digital Extension of a Physical Experience
The result is much more than a simple corporate or informational site. It is a dynamic digital extension of the physical, experiential experience offered by the Kri Kri Ice Cream Factory. A milestone project that connects the brand’s glorious past with its future, offering smiles, impeccable service and technical excellence to every digital visitor.
